Formula E and Julius Baer renew partnership for Gen3 era

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Formula E and Julius Baer renew partnership for Gen3 era

Formula E and ABB FIA Formula E World Championship founding partner, Julius Baer, today announced a multi-year partnership extension until the end of Season 12 (2026).

Julius Baer

Julius Baer has been a global partner of the world’s first all-electric motorsport series since launch in 2014. The extension reinforces Julius Baer’s commitment to the series. Aligned to Formula E’s mission of accelerating sustainable human progress through the power of electric racing, Julius Baer is focused on raising awareness and action around climate change and sustainable development.

Julius Baer is supporting the championship as it expands its fast-growing global fanbase and is title sponsor of the 2023 Julius Baer São Paulo E-Prix on 25 March. The Brazilian city joins Hyderabad and Cape Town as new host cities of ABB FIA Formula E World Championship races in Season 9.

FEXJB_PARTNERSHIP_JH_JULIUS_BAER_FINAL_16X9 (SUBS)_V3

Philipp Rickenbacher, CEO, Julius Baer, said: “As one of Formula E’s founding partners since 2014, it should come as no surprise that we remain enthusiastic about the success of our engagement with the all-electric series.  We are united with Formula E by a pioneering spirit and an interest in the innovations and megatrends that are shaping our future.”

Jamie Reigle, CEO, Formula E, said: “Julius Baer has been a valued global partner of Formula E since the beginning and we are delighted this will continue with a multiyear extension through the Gen3 era. Together, we remain committed to accelerating change towards an electric future and will be collaborating on a global scale across our races to bring that mission to life.”